True Colours

As you've noticed, fashion colours or "vivids" are a hot trend this year! Although those glorious locks of vibrancy look fun and exciting, with great colour comes great responsibility! 

For the first time this year I decided to take the plunge and go PINK (see me up there ^ in the middle)! It started very subtle and eventually grew into an all over glowing magenta, and most recently a soft violet. And I love my colour, but I want to give you the full picture of the commitment that comes with vivid locks. 

Extreme lightening
In order to achieve cooler colours or "pastels" your hair must be very light. That means if your hair is light brown or even a warmer blonde, it won't work. You need to see a professional for your service and get to what we stylists call "a level 9 or 10" which is just a fancy way of saying "the hair needs to be as light as the inside of a banana" (pale yellow). Once you've reached that level and you've committed to the service, you must be willing to come in every 6-7 weeks for a toner (refreshing the colour) and a retouch (for those pesky roots that come in).

Treatments are key!
If you're looking for more of a deeper or warmer colour, you can apply on hair that is not as light, but keep in mind that the darker your hair, the less vibrant and the less it will show. For these services I ALWAYS use Olaplex because it is a bond multiplier and links the damaged bonds together making it much stronger and less susceptible to damage. It is always followed by the Olaplex treatment which is the icing on the cake for healthier hair. Without proper precautions, you could end up with dry, straw-like hair, meaning it has become "over-processed" which can eventually lead to what we call "a chemical haircut". There is a way to treat over-processed hair, but you must be willing to treat it like gold and come in for regular treatments and haircuts until it is healthy again. But once your hair is beyond repair, it must be cut. These are just some things to keep in mind when lightening your hair, whether it's for vivids, balayage, highlights, anything that requires you to bleach your hair. It is important to know these things so you are aware of how delicate hair is and what to expect when getting any of these services in excess or without proper precaution.

Because I only wash my hair once a week, my colour lasts twice as long which saves me time and money in the long-run!
"Miracle in a bottle"

"Miracle in a bottle"

Keeping up with the colour
And of course, there's the after care. Never wash your colour treated hair with hot water! It will strip the colour out much quicker than lukewarm will. It is important to also have salon professional products that are "colour safe" because that is essential to maintaining your beautiful mane! Stylists may also recommend a restorative product to strengthen and reverse any signs of damage in the hair. I use Living Proof's Restore Shampoo and Conditioner. After only a few months, I have noticed a significant difference in the quality and health of my hair! I can wash my hair less often (once a week) because of their patented molecule "OFPMA" that repels dirt and oil making the hair feel cleaner longer. Not only that, but it's colour safe and makes the hair 20x stronger in just 14 days! Because I only wash my hair once a week, my colour lasts twice as long which saves me time and money in the long-run! It's truly a miracle in a bottle and is the best insurance for your hair! By using salon professional products and treating your hair responsibly, you will guarantee that your colour will last much longer, and your hair will be much stronger and healthier, which means beautiful looking hair that's the envy of them all!

Selene is a hair stylist at The Loft Salon in Winnipeg. 

The Loft Rewards - Launch Party

We are so excited to finally announce our new Rewards Program! We love our guests so much that we want to reward you for every dollar you spend in the salon!

And to start the program off with a bang, we're throwing a party at the salon to celebrate! 

April 26, 2016
4:00p.m. - 8:00p.m.

Here are a few reasons to come down:

Sign up
Sign up for Rewards at the front desk and you will receive your Rewards card and 1000 bonus points! 

Bring a friend
Bring a friend who is new to the salon and get a whopping 5000 bonus points!!

Get Gorgeous
We have various Beauty Bars throughout the salon, so get pampered!

  • Brow Bar - brow arching and make-up touch-ups 
  • Nail Bar - sample nail art from our nail artists
  • Hairapy Bar - talk to a stylist about your hair concerns 
  • Tool bar - need to update your hot tools? Try them here 
  • Braid Bar - get a cute trendy braid

Shop ‘til you drop
EVERYTHING is on sale! Take advantage and stock up. 

BUY 1 product - 10% off    
BUY 2 products - 20% off
BUY 3 products - 30% off


Space is limited, so please RSVP to: or 204.942.7387

Lip Service


We can all agree that with every Winnipeg winter & spring comes dry lips! Often times, leaving us with peeling skin that can sometimes crack and bleed. Ouch!

I've experienced this scenario every year of my life and I am proud to say I've found the answer to my problem and it's called "Balancing Lip Enhancement Complex" from the Ormedic line by Image Skincare. This ultra-hydrating product will produce 40% more moisture with repeated use, all while enhancing the appearance and volume of your lip contours (Exhibit A: My soft and smooth lips pictured above). I'm absolutely in love with this paraben free lip complex and its anti-aging benefits, so I wanted to share this with you so we can start this journey together!

If you want to try this amazing product, come check it out at The Loft. Your lips will thank you!

Kaleigh is an esthetician at The Loft in Winnipeg. 

Olaplex vs. Kerastase


Want to turn straw to silk without the help of a Fairy Godmother? Read on to find out how. 

Those of you who know me, know that I swear by Olaplex. I'm one who refuses to have lightener touch my hair without the aid of this magical additive. However, I've been asked the question many times in the salon: 'Which is better? Olaplex or a Kerastase treatment?' This is my chance to dive a little deeper in explaining the benefits of both and clearing up the enormous difference between the two. 


 If you do your research on Olaplex (which I strongly recommend), it will tell you that it 'reconnects the broken disulfide bonds in your hair'. But what does that actually mean to someone outside of the industry? Simple answer: Breakage!!!  The chemicals in colour, bleach and perms which make our hair so beautiful, unfortunately also break down the bonds in our hair (the 'glue' that keeps our hair strong and healthy). This also happens to those of us who are addicted to thermal tools!!

Olaplex is the new saving grace for those whose hair just doesn't seem to like being chemically treated (Myself included). When added to an in-salon chemical service, Olaplex starts repairing the bonds before the chemical has a chance to wear them down. Thus saving the integrity of your hair. It can also be used for post chemical/thermal damaged hair in a treatment form where it's applied in-salon, at the sink and at which point would begin to rebuild the structure of hair that's already been broken down. The take home treatment is designed to help maintain and continue to restructure your hair until your next in-salon chemical visit. 


The Fusio-Dose treatments are highly-concentrated conditioning serums that are customizable to your hair concerns. (Nothing to do with bond-rebuilding!!) They tackle primary issues you may have such as thinning hair, weak/brittle hair, prolonging colour/shine and moisture renewal. All treatments come with a 'booster' to address your secondary concerns which makes Fusio-Dose so customizable to each individual. All are specifically formulated to get under the cuticle of the hair and work from the inside-out. This may not sound exciting to you but when you find out that so many 'treatments' on the market (Moroccan oil being a major one) simply coat the hair on the outside to achieve the silky-soft hair you want. It's nice to know that there is a real treatment out there that's giving you silky-soft hair that won't wash away with your next shampoo. 

My experience

I've had the pleasure of being blonde a couple of times. Once without Olaplex and once with Olaplex. The time without Olaplex my hair broke so much I had to shave the sides of my hair off. Lucky for me, the 'shaved look' was in style and lucky for me, I work in an industry where a Mohawk isn't frowned upon. After that I vowed I'd never go blonde again. But here I am, (half)blonde with healthy growing hair!! All thanks to Olaplex. I should also mention that I have horse hair on my head.... not literally, but the same texture. It's thick and coarse and doesn't flow in the wind like Disney makes me think it should. My hair does NOT like bleach, now that's not saying your hair will fall off if you don't use Olaplex. Everyone's different. Your hair might not like colour or perms or being flat ironed.. THAT'S where Olaplex comes in.

I've had a few Kerastase treatments since starting at The Loft as well. HELLO DISNEY HAIR!!! My hair which normally feels and moves like straw turned to hair that was silk. It felt healthy and was shiny and soft for the first time ever and lasted for weeks!

Think of it as building a house. Olaplex strengthens the foundation of the house, and Fusio-Dose acts as the siding, protecting the house from the elements. Two completely different components, but both are needed to construct something strong and sturdy. 

Conclusion: I keep telling clients that "Olaplex is preventative and Kerastase is restorative". But while that may be the simple explanation it's not quite accurate. Olaplex tackles one issue but one HUGE issue: breakage!!! It doesn't act as a conditioner and won't leave your hair feeling as soft as Fusio-Dose.  Kerastase however tackles all the other issues like maintaining colour, adding density and protein and leaves your hair feeling conditioned and hydrated. 

If you're still unsure with which treatment to ask for, consult with your stylist and they'll help decide what the best choice is for you. Or if you really can't decide and you have the time, why not get both done?! They do such completely different things in improving your hair, it will never be so thankful (and healthy). 

Kayla J is a hair stylist at The Loft.